SENIOR MANAGER, CHANNEL & REGIONAL MARKETING OPERATIONS AT MTN NIGERIA

Job Title: Senior Manager, Channel & Regional Marketing Operations
Department: Marketing and Strategy
Location: Lagos
Employment Status: Permanent
Reporting To: Chief Marketing officer

Job Description:

• Develop marketing and communication strategy and planning;
• Liaise with the sales team to identify key customer segments and develop a marketing communication plan that will support sales targets.
• Manage a brand tracking programme that reports back on the image and reputation of MTN and provide timely and relevant feedback to enable the refinement and development of the channel marketing plans;
• Define and implement communication strategies that will support a differentiated MTN brand and segment position that sets the organisation apart from the competition;
• Identify the most effective channels to communicate MTN Brand and segments in the marketplace.
• Identify and implement opportunities to measure the impact of Trade Marketing activities.
• Provide information to the customer regarding appropriate policies, procedures and operating practices; as well as competitor activities
• Build and maintain relationships with customer groups.
• Participate in organisation of dealer forums
• Drive brand affinity and localizing of the MTN brand at the Regional levels.
• Co-ordinate the presence and relationship of MTN with stakeholders and policy makers at the Regional levels through the RMMs.

Required Skills:

At least12 years work experience which includes:

• 4 years management experience in a service industry and/ or cellular/ telecommunications and/ or operational management
• 4 years marketing experience in a fast moving consumer goods (FCMG) environment,
• 2 years experience in account management

Qualification:

• A first degree preferably in the social sciences Possession of MBA qualification will be an added advantage

Job Conditions:

• Tool of trade vehicle provided with driver Work is carried out mostly in the field A valid drivers license (Extensive local travel)
• May be required to work extended hours / weekends
• Need to attend Merchandise fairs to identify visibility materials that are unique

Application Deadline

2nd February, 2011

Method of Application

Interested and qualified candidates should apply using the link below:

Click here to apply online

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